In today’s food landscape, consumers are overwhelmed: conflicting nutrition advice, UPF hysteria, and a flood of “expert” opinions mean every meal feels like a test. This constant noise is fuelling anxiety, second-guessing, and ultimately, exhaustion. Our CEO, Luca Morena, and Sara Roversi, founder of the Future Food Institute, explored how to turn complexity into clarity, and how Nextatlas' TasteOS tools can guide your brand to anticipate what consumers are truly hungry for.

Design and technology are reshaping the home into a smart, sustainable, and emotionally supportive space. Paolo Lorini of Midea and Erich Giordano of Nextatlas explore emerging trends in home appliances, from AI-driven comfort to resilient, human-centered design for the future of living.

As AI takes over skill-based tasks, taste is becoming humanity’s ultimate differentiator and a new must-have skill. Strategy Lead of Quality Meats Creative, Joe Burns, and Nextatlas CEO, Luca Morena, explored two crucial questions: How do we curate good taste within ourselves? And how do we help our clients to have the right taste?

The must-know consumer trends and insights set to shape 2025 - unveiling the hottest trends expected to disrupt multiple industries, redefine communication strategies, and ignite the next wave of consumer movements. Delivering practical insights with real-world impact, we featured compelling business case studies for each key trend and showed how brands can effectively meet the evolving market.

In a world where consumers are constantly bombarded with information, capturing and sustaining their attention has become more challenging than ever, reshaping how brands communicate. Together with Carlo Colpo, the Marketing Communications Director and Brand Director for Lavazza, we explored what the new attention economy means for the future of marketing.

In this webinar with ESOMAR, Serhiy Kalinovsky, Strategic Foresight Global Lead at Mondelēz International, and Nextatlas' Managing Director, Mario Coletti, showcased the AI-powered foresight platform developed for Mondelēz International. Over the past five years, it has become a crucial tool driving innovation, mergers and acquisitions, and marketing across the company's global organization.